Soft Cogs Sponsorship
Thinking of Sponsoring Us? We Like Your Thinking!
The Soft Cogs are a formidable force, our fundraising achievements are unprecedented, and quite frankly breath-taking, but it’s not possible without sponsorship from our corporate friends.
To date we have raised over $1.3 million in 15 years to help Aussies living with Multiple Sclerosis.
We are now MS Australia’s highest fundraising team… EVER.
Secure your place in Soft Cogs History with your logo on our exclusive team uniform.
Every year, our jersey sponsorship sells out, so be quick.
Contact us quickly as interest is high…


Uniform Sponsorship
Each year, we celebrate our Team and our corporate friends by creating a new jersey that is launched to coincide with our annual MS Sydney to the Gong fundraising event.
We ensure all logos are positions to ensure good exposure.
We offer a three (3) tiered sponsorship package – Platinum, Gold and Silver to suit your level of commitment.
What’s In It For You?
Sponsorship is not an act of charity – it helps promote your company.
- Your business’ logo will be printed on over 100 Soft Cogs Jerseys.
- Your logo can be exposed to over 10,000 riders participating in the Gong Ride, plus spectators,
- Exposure through media and PR opportunities.
As record breaking fundraisers for MS Australia, our team receives VIP exposure opportunities both in the lead up to the Gong Ride, on the day and after the day, with almost guaranteed inclusion of our riders on MS Gong Ride promotional material, live event interviews and presentations and also post ride event videos and mailouts.
This all means massive potential exposure of your brand to thousands of viewers.
The jersey is worn throughout the year by our riders further promoting the association of your company with the extremely positive Soft Cogs Inc brand.
Soft Cogs Inc sponsorship is a great opportunity for your business to:
- Raise brand awareness and create preference
- Create positive PR and raise awareness of your organisation as a whole
- Build brand positioning through associative imagery
- Create internal emotional commitment to your brand
- Act as corporate hospitality that promotes good relations with clients
- Promote healthy lifestyles for your employees and family members
- Align your brand with this community teaam with a proven reputation for doing incredible things for the community and fellow Aussies.

How much is it?
These spots are HIGHLY COVETED, and quickly run out each year… so contact us as soon as you can!
Sponsorship | Platinum | Gold | Silver |
$5,000 | $2,500 | $1,500 | |
Jersey Prime Logo | ✓ | ||
Jersey Large Logo | ✓ | ||
Jersey Small Logo | ✓ | ||
Softcogsinc.com Logo | ✓ | ✓ | ✓ |
Gong Ride Website Logo | ✓ | ✓ | ✓ |
Framed Jersey | ✓ | ||
Jersey (unframed) | ✓ | ||
Team Photo | ✓ | ✓ | ✓ |
Newsletter Logo | ✓ | ✓ | ✓ |

2006: Roche Soft-Cogs – 19 riders
2007: DownerEDi Mining Soft-Cogs – 38 riders
2008: DownerEDi Mining/Rail Soft-Cogs – 112 riders
2009: Downer Soft-Cogs – 138 riders
2010: Downer Soft-Cogs – 132 riders
2011: Downer Soft-Cogs – 118 riders
2012: Downer Soft-Cogs – 123 riders
2013: Downer Soft-Cogs – 96 riders
2014: Downer Soft-Cogs – 92 riders
2015: Soft-Cogs – 136 riders
2016: Hanwha Soft-Cogs – 73 riders
2017: Soft-Cogs – 73 riders
2018: Soft-Cogs – 76 riders
2019: Soft-Cogs – 80 riders
2020: <Pandemic>